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Author Archives: Kerry Johnson
How Not to Announce you are Defunding a National Organization
On Tuesday afternoon news broke that Susan G. Komen for the Cure would stop funding most of Planned Parenthood’s programs supporting breast cancer screenings. The announcement came after the Komen Foundation’s board adopted a new policy prohibiting the funding of … Continue reading
Posted in insights
Tagged bad PR, brands, Komen, marketing, planned parenthood, SGK, social media, Susan G Komen
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