Author Archives: Kristen Massaro

About Kristen Massaro

Kristen is the VP of social media for Emanate PR. You can follow me on Twitter: www.twitter.com/kreebeau

Emanate Works With Charley’s Fund To Raise Money for Duchenne Muscular Dystrophy Research

Posted on October 4, 2012

Emanate is proud to be working with Charley’s Fund, a nonprofit organization raising money to fight Duchenne Muscular Dystrophy (DMD).  On Sunday, October 14, “Team Emanate” will participate in the 3rd Annual Race Against Time, a half marathon run/1.7 mile walk … Continue reading →

Posted in Relevance Effect | Tagged , , , , , , , , | Leave a comment

Was the First Product Launch on Google+ a Big Snooze or Brilliant Marketing Ploy?

Posted on January 20, 2012

On January 11th, Cadbury became the first brand to launch a new product via the Google social networking platform Google +. Aside from being the first company to utilize Google+ as a venue for launching their product – the new product launch … Continue reading →

Posted in action | Tagged , , , | Leave a comment

Breaking Down What You Need to Know about Twitter Brand Pages

Posted on December 12, 2011

On December 8, Twitter introduced enhanced profile pages for brands that will help marketers create a more dynamic destination for a company utilizing Twitter as part of its social media marketing. The executive team at Twitter believes brand pages will … Continue reading →

Posted in insights | Tagged , , | Leave a comment